Congrats to Maitelates Alfajores, today featured on Epicurious as the Treat of the Week! Epicurious’ post is an interesting read for food producers, as it breaks down what makes her chocolate dipped alfajores so special, from the presentation and story to the taste experience.

Much like Cooperstown Cookies’ baseball themed shortbread, Maitelates is a great example of growing a business – partly with organic growth, by connecting with customers on her blog, and by partnering closely with people who can help – like Foodzie!

In addition to selling online, a presence at local farmer’s markets is one of the best ways to see what really works and make those wonderful in person community connections. That’s how Maite (and many of our great producers) got started. She’s now an Ann Arbor phenomenon with a loyal farmer’s market following and the word is spreading. Recently actor Chris Gorham tried Maitelates at the farmer’s market and called them “one of the best cookies I’ve ever eaten.” His quote appeared on People.com. Not bad!