I first spotted Liddabit Sweets because of the line.

Nearly every edge of their table had a prospective customer at The New Amsterdam Market last fall.

I have learned in New York City, when there is a line, you get in it.

So, I waited my turn to taste the bite size slice of a peanut butter and jelly chocolate covered candy bar, dubbed appropriately The PB&J Bar (available in The Kitchen Sink package).

I knew I would like the candy before I tasted it based on the company name which I later learned originates from a cute sibling story: co-founder Liz Gutman’s brother Dan pronounced her name “Elizabeth” as “Liddabit” as a child. And the name stuck!

I felt like a kid again as I tasted the duo of peanut butter and jelly often found in my lunchbox during elementary school. This time around, it had a more sophisticated feel with quince instead of just jelly and combined dessert with the chocolate. What could be better?

Liddabit Sweet's The Kitchen Sink

Throughout the fall, I visited Liddabit Sweets’ table at The Brooklyn Flea (pictured below), learning that the jelly flavor changes with the season. This thoughtful artisanal approach makes Liddabit Sweets stand out from the crowd. Again, I waited patiently, until they joined Foodzie as a producer this month! Handmade in Brooklyn with local ingredients, the candy’s creative team is led by the previously mentioned Liz Gutman and Jen King, friends from the French Culinary Institute’s pastry program.

In all of their confections, Liddabit Sweets has a knack for combining flavors, including the unique Beer and Pretzel Caramels, gooey caramel infused with Brooklyn Brewery Ale and chunks of salted pretzels. This #1 seller sets the bar for homemade confections.

You likely won’t have any crumbs left once you have tasted one of their treats. Even the wrapper can disappear easily as their packaging is 100% biodegradable and compostable. The first bar I bought that I was saving for the next day, I devoured on the subway ride home. Thankfully you can stock up on a few options in advance of Valentine’s Day or just as an excuse to add sweetness to your day.